Sales Optimisation
Is your sales organisation designed to outpace your growth ambitions?
Sales are every company's engine of growth. Yet many organisations treat them as a necessary evil rather than a strategic advantage. Companies that invest in optimising and professionalising their sales teams unlock a competitive edge by enhancing the customer experience and driving sustainable revenue growth.
Many sales organisations were initially developed to address specific business needs at a particular moment in time. However, as companies evolve and market dynamics shift, these legacy structures can become a bottleneck rather than a catalyst for success.
The sales optimisation review asks fundamental questions about design, structure, scale, and whether this organisation is fit for growth.
Sales Optimisation Process
Sales optimisation projects often fail because sales leadership lacks the time or capacity to drive these initiatives while managing existing priorities and targets.
Additionally, their deep-seated, conscious or unconscious biases can cloud decision-making, making objective change difficult.
An independent review of the sales organisation with improvement recommendations is an investment in performance. The primary outcome is clarity around aligning the company's ambition with the commercial organisation and how that can drive a positive outcome.
During the review, we will address and provide recommendations for:
- Alignment with Company objectives
- Organisational design incl. definition of role types
- Leadership capabilities and understanding of financial impact
- Process review and design recommendations
- Target setting, commission plan review and performance management
- Pricing and competitive threat plans
Let's Start a Conversation
Contact us today to schedule a consultation and discover how we can help take your business to the next level.